My name is Matt McFaden and I am a Creative Director and Art Director. I grew up in Missoula, Montana and attended college at The University of Montana where I studied photojournalism. I later attended Miami Ad School where I studied design and art direction. 

I have over 17 years of experience working at some of the world’s top advertising agencies and companies. As both an agency and client-side creative director, my expertise is leading teams to deliver a rich storytelling approach based in sound creative strategy to all media platforms.

My work has been recognized by Cannes Lions, One Show, Clios, D&AD, AICP, New York Festivals Advertising Awards, Effie Awards, Webby Awards, Communication Arts, Creative Review, Creativity, AdAge, and FWA.

A few things I’m passionate about include, but are not necessarily limited to:

• Vintage Hi-Fi and Analog Music Playback

• Record Collecting

• Bicycles

• Professional Cycling

• Organic Vegetables

• Brazilian Jiu Jitsu

EXPERIENCE
APPLE
Creative Director/Art Director [contract]
January 2020 - Present
Apple News, Apple Books, Apple Arcade, Apple Maps

FREELANCE
Creative Director/Art Director
February 2019 - January 2020
Team One, Saatchi & Saatchi LA, Sid Lee, David & Goliath,
Deutsch LA, Hook Studios, Phenomenon, Elephant, Doremus

TWITTER 
Creative Director & Designer @ #Twitter Studio [contract] 
April 2018 - Januaruary 2019
B2B Global marketing campaign, CES event design

SAATCHI & SAATCHI LA
Senior Art Director [contract]
October 2016 - February 2018
Toyota Global Olympics campaign, ASICS, LA Chargers

TEAM ONE
Creative Director [contract]
May 2016 - October 2016
Lexus

TBWA\CHIAT\DAY LA
Associate Creative Director 
May 2015 - May 2016
GRAMMYs, Miller Lite, Nissan

DEUTSCH LA
Associate Creative Director 
October 2013 - May 2015
Volkswagen, Zillow, HTC

GOODBY SILVERSTEIN & PARTNERS
Senior Art Director 
June 2007 - September 2013
Comcast, Dickies, Sprint, NBA, Frito Lay

EDUCATION
MIAMI AD SCHOOL
Miami Beach, Hamburg, London, Boulder, San Francisco
Art Direction, 2007

UNIVERSITY OF MONTANA
Missoula, MT
B.A. Photojournalism, 2002